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The competition of electronic measuring instruments in the domestic market is becoming increasingly fierce

The competition of electronic measuring instruments in the domestic market is becoming increasingly fierce

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  At present, in the world electronic measuring instrument market, competition is becoming increasingly fierce. In the past, test instrument manufacturers mainly used the high performance of instrument products as a competitive advantage, what manufacturers developed, and what users bought. Nowadays, it has become what instruments users need, what manufacturers are trying to develop, and the cheaper, better, faster, and easier to use test instruments as their goal.

  Driven by informatization, the world test instrument market will continue to grow. 1. United States: In 1998, sales of electronic measuring instruments in the United States were approximately $9.6 billion. In terms of foreign trade, the import value of electronic measuring instruments was 2.147 billion US dollars, the export value was 6.249 billion US dollars, and the surplus was 4.098 billion US dollars. The United States exported a total of 3.48 billion U.S. dollars to 10 major electronic measuring instrument trading partners, with an import value of 1.012 billion U.S. dollars and a surplus of 2.468 billion U.S. dollars. For the first time, China has become one of the top 10 trading partners of electronic measuring instruments in the United States. The electronic measuring instruments exported to China are US$93 million. Hewlett-Packard's electronic measuring instrument division has an excellent performance with an annual growth rate of 20%. At present, it is in the market leading position in the testing fields of aerospace, defense, communication system maintenance, and communication equipment production. In order to improve pre-sales and after-sales service, Hewlett-Packard's Electronic Measuring Instruments Department has established a user voice to collect and respond to user feedback, and has opened pre-sales free consultation and after-sales technical support telephone service to further strengthen cooperation with users and to system The integrated approach provides a full service to the user. China's Hewlett-Packard Company has also increased its research and development efforts. Its electronic components division increased its sales by 73% in 1998. In 1999, China Communications Technology Center will be established, with major domestic research institutions in optical communications and radio frequency and microwave communications. A laboratory is built in the field.

  Tektronix acquired cte (a Siemens subsidiary in Germany) known for its communication measuring instruments. According to statistics, its communication test instruments accounted for 32% of the entire market, and communication protocol analyzers accounted for 21% of the communication test instrument market. The company is a world leader in communication protocol analyzers, and this acquisition enables Tektronix to develop communications. The strength of the test instrument has been further strengthened. The sales of ate-teradyne's integrated circuit test equipment increased by 20% over the previous year. The sales of 800mhz integrated circuit test equipment and printed board test equipment were also promising. On the basis of the original products, another Fluke company followed the development of computer networks and introduced a variety of portable network testing new instruments, such as the new product 683/686 enterprise-class Fast Ethernet tester. 2. Japan: The annual output value of Japanese electronic measuring instruments in 1998 was 487.6 billion yen, an increase of 18.1% over the previous year. The output value of semiconductor devices and integrated circuit testers reached 269.8 billion yen, an increase of 34 over the previous year. %, accounting for 55% of the total output value of electronic measuring instruments. In other words, such testing equipment has become the mainstay of the entire electronic test equipment market in Japan. The total output value of the Japanese transmission characteristic tester reached 39.1 billion yen in 1998, an increase of 20.5% over the previous year due to the increase in demand for network testing. In order to adapt to the requirements of enterprise LAN expansion and speed increase and the expansion of the application scope of urban cable TV networks, the transmission characteristics tester will maintain a large growth momentum in the future. Although Japan’s Anritsu has been affected by the sluggish domestic investment, it has synchronized digital series in Europe and the United States. The demand for optical communication test equipment is strong, and it has made Asia fall in Europe and America.

  In addition, the output values ​​of switch testers, logic analyzers, component material testers, and fast Fourier transform analyzers have increased significantly. The spectrum analyzer continues to sell well, but the output value has decreased. The oscilloscope market is stable and the output value is falling, mainly due to the increase in imports. In terms of foreign trade, the export value of Japanese electronic measuring instruments reached 236.7 billion yen in 1998, an increase of 35.9% over the previous year. Among various instruments, the largest increase in export value was the communication measuring instrument, with an increase of 65.8%. The largest test equipment for integrated circuits and discrete devices reached 146.8 billion yen, accounting for 62% of the total export value of electronic measuring instruments. The import value of Japanese electronic measuring instruments was 95.479 billion yen, an increase of 10.4% over the previous year. The largest instruments are also integrated circuit and discrete device test equipment, with a total import of 23.13 billion yen, accounting for 24% of the total value of electronic measuring instruments. Third, Western Europe: Western European electronic measuring instruments in 1998 sales value of 2.88 billion US dollars, compared with The growth rate was 30% a year, and the sales value of communication test instruments doubled from the previous year to 662 million US dollars.

  Except for the sales of oscilloscopes, which were slightly lower than the previous year, the sales value of other instruments increased compared with the previous year. 4. Germany: The sales of German electronic measuring instruments in 1998 increased by 8.1% compared with the previous year, reaching 538 million US dollars. It is expected to continue to grow in 1999. In the whole electronic measuring instrument market, communication test instruments accounted for the largest share, accounting for 27.4%, followed by oscilloscopes, accounting for 16.9%. In addition, microwave test instruments accounted for 14.7%, signal analyzers 7.5%, signal generators 4.7%, Logic analyzer 3.1%. Electronic measuring instruments are technology-intensive, knowledge-intensive products, which are the basic conditions and means for scientific research, production, testing and maintenance of all electronic products. They are also an indispensable part of many major engineering projects and economic construction. . It is widely believed that the outlook for the electronic measuring instrument market remains optimistic.

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